Title: Whole-Vision Destination Winery Design. Image: old oak tree in the middle of a foothills vineyard.
Title: Whole-Vision Destination Winery Design. Image: old oak tree in the middle of a foothills vineyard.

Transform Your
Winery Brand with
Our WHOLE-VISION™
Design Process

Transform Your Winery Brand with
Our WHOLE-VISION™ Design Process

Let us help you craft a new story. Whether breathing new life into a cherished landmark winery or shaping the vision for a dynamic start-up, our WHOLE-VISION™ approach ensures that your wine, your land, and your legacy are celebrated in an immersive, resort-style atmosphere—where agriculture, wine, food, and the natural landscape come together in perfect harmony.

We design extraordinary winery experiences…

We design extraordinary winery experiences…

master planning sophisticated new facilities or seamlessly evolving existing ones. Our approach enhances the guest connection to the land, ensuring your winery not only meets the expectations of today but becomes a destination in its own right. We frame breathtaking views with architecture that enhances rather than dominates, carefully choreographing movement through the landscape to reveal beauty, build anticipation, and create moments of wonder.

Every journey begins with a sense of arrival…

Every journey begins with a sense of arrival…

one that unfolds gradually. From the very first turn onto the property, each step is strategically designed to heighten the experience. The approach sequence leads guests through a series of focused views, revealing hidden clues of what’s to come. Finally, the landscape opens dramatically, drawing visitors out into the vineyards, releasing the tension of a long drive from the city, and immersing them in the rhythm of the land.

A thoughtfully reimagined winery brand…

A thoughtfully reimagined winery brand…

starts with clear orientation. New pathways lead guests from the parking area through curated landscapes to an updated visitor center. Perhaps an old warehouse is transformed into a warm and inviting hospitality house, offering an introduction to your winery’s story and guiding guests deeper into the experience.

winery patio

We create distinctive architectural expression…

We create distinctive architectural expression…

that honors your brand, embraces the local context, and makes visitors feel at home and at ease. With every detail, we elevate the winery experience—allowing the land, the wine, and the journey itself to take center stage.

Not Just a Picnic Table in the Vineyard

A picnic table in the middle of a vineyard, with a dark blue umbrella.

Traditional wineries often focus on the basics: a tasting room, a production space, and maybe a patio with a view. But the next generation of winery owners is thinking bigger—integrating innovation, sustainability, and deeply personal storytelling into their projects. We believe that a destination winery should be a fusion of place, process, and experience. It’s about designing both the Making Experience (the operational side of winemaking) and the Feeling Experience (how visitors interact with the space and the brand).

A Process That Balances Artistry and Precision

With our WHOLE-VISION™ approach, we design every component—production facilities, remote tasting pavilions, dramatic event spaces, modern caves, wedding and music venues, kids play areas, picturesque vineyards, bike and hiking trails, and the experience in the surrounding landscape—as a unified composition. Every element, from the first impression at the entry gate to the final sip in a carefully curated tasting room, is intentionally crafted to leave a lasting impact- an experience that is memorable and speaks for the wines you craft.

Great wineries don’t happen by accident. We lead owners through a structured, step-by-step design process that transforms their vision into reality.

Step 1: Vision & Site Analysis

  • Goal Setting & Aspirations: In-depth discussions to understand your vision, brand identity, and the experience you want to create.
  • Site Exploration: Field visits and analysis to uncover the opportunities and constraints of the land.
  • Existing Conditions Mapping: Creating a detailed base plan that guides all future design decisions.

Step 2: Land Use Master Planning

  • Concept Design & Spatial Planning: Exploration of layouts, materials, and circulation flow.
  • Master Plan Development: A fully integrated site plan that unifies all winery elements into a seamless experience.
  • Circulation & Access: Roads, parking, pathways, and guest movement are designed for both function and ambiance.
  • Landform & Infrastructure Planning: Site contouring, grading, water management, and sustainability systems are integrated from the start.
  • Signature Landscape & Amenity Design: Amphitheaters, water features, terraces, pavilions, trails, and gardens enrich the visitor experience.

Step 3: Winery & Site Design Development

  • Architectural Identity: Defining the visual language that reflects your winery’s story and terroir.
  • Facility Design: Production spaces, tasting rooms, hospitality venues, and event areas are designed for both efficiency and ambiance.

Step 4: Construction Documentation & Execution

  • Precision Construction Drawings: Comprehensive plans and technical details to guide builders and contractors.
  • Seamless Integration of Design & Engineering: Collaboration with specialists ensures smooth execution of every design intent.

Design concept for winery entry gateway